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Brand ActivatorMay 10, 2012
By Mike Azzara

Now That’s Real Thought Leadership!

Brand Activation
Yada yada yada. Everyone wants to give you highfalutin advice about thought leadership for brand activation. Well, not every white paper is going to reinvent your company, but – as in this real-life story – it had damn well better make you stop and think.

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  • Great post from @tom_stein on the Brand Activator blog - the act of declaring marketing & its discipline dead is dead.
    http://t.co/N3Hk7tiR
  • Thought leadership done right. Great insight from our Chief Content Strategist
    http://t.co/isDGQfwA
  • 3 Ways to Get #B2B Social Media Value from #Google++ via @smb2b
    http://t.co/ckBnkfxB
  • "Now That’s Real Thought Leadership!" - A must read Brand Activator blog post from @SPBA content guru, @Yazzara
    http://t.co/lID5J58g